“I have been a Research Analyst for 10 years, but after this training, I
feel that I’ve been doing it all wrong!”, said one of my Training
participants recently.
The key reason we are not able to communicate effectively
with data is that we don’t have a clear understanding of the ‘message’ we
want to provide to the audience. We get stuck in numbers, facts, and lose sight
of the insights that these numbers lead to. More often, we have a tendency to
present the data and insights that we think are interesting without once
considering what the audience might want or need.
Charts and Words are just tools that help us convey our
thoughts. The star of the show here is our ‘thoughts’, but often we get bogged
down and overemphasize on the usage of these tools rather than focusing on
‘what we wish to convey’ with these tools.
When people hear the term Data Storytelling the first thing
they think about is complex and fancy charts and then their focus shifts on
learning how to use the tools that help them create these. Unfortunately, it is
often forgotten that no matter how complex or advance a tool might appear, it
still needs ‘your direction’.
When talking about Data Storytelling, first comes the
Storyteller – their take on the story and then the tools come into the picture. The
emphasis should be on creating an impactful story – which depends on the
Storyteller’s ability to think, analyze and then connect relevant insights to present
clear conclusions and messages. When the story is well-formed in the
storyteller’s mind, even the most basic of charts and writing can make the
message impactful.
When creating reports or presentations one should remember
that the star of the show is not the complexity of the charts, but it is in
fact the simplicity with which the Story – the message, is communicated to the
audience.
The Power of Data Storytelling strongly emphasizes on the
need to build the story before crafting it and introduces new tools to make
this story building exercise simple and effective.
*Credits: Sejal Vora, author of The Power of Data Storytelling
Do you want to ace the art of Data Storytelling?
Click here to buy the book
I really thank the author of this post, the post has great impact for me, and it just leads me to do better things for this life. This is my 1st comment here, so I just wanted to give a quick shout out and say I truly enjoy reading your post. Your web page offers us useful in order. I really happy found this website in time. Really useful and out of order! Thanks for the post and effort! Please keep sharing more such post. An informatics topic of a post can help to engage your viewers with your speech. You very build it seem very easy besides your giving but I find this concern be really one factor that I feel I’d by no means that perceive. It sensibly feels too chic and really huge on behalf of me. But finding helpful speech topics is not an easy task. I’ve really liked your blog and inspire me in many ways. We have by now set a high regular for work help. If you are also looking for cheap essay writing service in the USA, then there’s no better place than essay services. We are well aware with the students’ needs than the other essay writing help service out there within the USA we've got shaped our team by choosing superb skilled from all fields. Our essay editor service within the USA won't assist you merely edit and control your paper however will beware of the writing too! Our essay writing and drafting services are quite famous among USA students, and the reason for this is that we only make use of the best PhD experts in the country. Thanks for all the in order mention during this post! It’s always wise to scan effects you have detected before and are applying, but from a distinct view, always grow some extra bits of knowledge.
ReplyDelete