Posts

The book that the British banned is out now - How India lost her Freedom by Pandit Sunderlal

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Customer Value Management—a sequential process of creating, quantifying, and capturing value

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The Impact of Celebrity Expertise on Advertising Effectiveness: The Mediating Role of Celebrity Brand Fit

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Talent crunch, the shortage of skilled employees and their retention - major issue faced by the organizations today!

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Are organizations ready for this burgeoning new generation that is entering the workforce in large numbers? Do they have strategies to engage them?

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